UserTesting, announced UserTesting OneWorld, a new program which helps select nonprofits and charitable organizations create better user experiences, increase their donor and volunteer engagement online, and advance their missions.
“UserTesting helped Code for America understand how people navigate our website,” said Chi Offomah, Development Coordinator at Code for America. “By listening to their experiences, we were better able to articulate what our users need in order to complete a task. One of Code for America’s practices is to start any project, no matter the size, with user needs. UserTesting made it easy to start with the needs of our users. Thank you, UserTesting, for helping Code for America collect actionable feedback from people who believe in government for the people, by the people in the 21st century.”
“North Shore Animal League America is in the midst of a web redesign project,” said Carol Marchesano, Director of Digital Marketing at North Shore Animal League America. “We are currently in the data gathering and needs assessment phase. UserTesting has been instrumental in supplementing that process. We ran a test on the current site to see if our assumptions about the site were valid. Not only were we able to validate those assumptions, we were also presented with new information that was not previously on our radar. All of the data collected will help inform and shape the design and structure of the new site.”
“If you aren’t user testing, you aren’t learning. And if you aren’t learning you aren’t improving. It’s as simple as that,” said Matthew Marshall, Co-founder of New Story. “The value UserTesting can bring is more than specific improvements on copy or buttons, the true value is a better user experience. And with better user experience comes growth via word of mouth. We can’t wait to use UserTesting even more.”
UserTesting is the fastest and most advanced user research platform on the market. The company gives product managers, UX designers and researchers, and digital executives on-demand access to people in their target audience who deliver audio, video, and written feedback on websites, mobile apps, prototypes, and more.
Headquartered in Mountain View, CA, UserTesting helps more than 35,000 customers (including the top 10 web properties in the U.S.) get the user feedback they need to create excellent customer experiences. For more information, visit www.usertesting.com.