It is not enough to state your mission, you have to tell your donors the story behind your mission. You have to show them the impact of their donation and you can do that several different ways. One way is to use a platform like Esri.
Esri is not a traditional fundraising platform, in fact it was founded as Environmental Systems Research Institute in 1969 as a land-use consulting firm. From there the firm grew to become an international supplier of Geographic Information Systems (GIS)
software, and Geodatabase management applications.
Esri offers qualified nonprofits that focus on humanitarian, conservation, and community services a way to use Esri’s ArcGIS technology to further their mission.
A nonprofit can use the Esri system to create maps that show exactly where you’re making a difference. You can use Esri to combine narrative text, images, and multimedia content. You will be able to reach new donors. With the Ersi platform you can share data, analysis, and projects. You can use maps and geo targeting to devote resources to the places where they can do the most good.
According to Esri, they will donate the same technology that is used in more than 350,000 organizations worldwide to qualified nonprofits, but please note that while the software is free, Esri does charge a minimal annual administrative fee.