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Social Media: What Works, What Doesn't
 Everyone is buzzing about social media. There is no doubt that it connects people, but the big question is can it successfully work for a non-profit. According to Carol Meerschaert, Director of Marketing and Communications for Healthcare Businesswomen’s Association, it can. She feels “Done right social media can increase awareness, engagement and motivate volunteers“.
Cloud Computing Helps Nonprofits Slash Costs and Work Smarter
2009 Year in Review
 With the shaky economy in 2009, non-profits found themselves turning to more interactive ways to engage donors. Technology such as cell phones, social media and customized web platforms allowed non-profits to connect with supporters.
Fund Accounting Applications
Auctions and Swap Meets for Nonprofits
 Raising cash from tried-and-true donors is now more trying than true. Efforts to stir donors to action fall flat more often than not. “I just can’t make monthly donations to charities anymore,” says Nana Duffey, a retired civil servant and regular donor. “So many family members are out of work because of the recession; I have to help family. I feel sorry for nonprofits, though. I know they’re suffering too.” Facing this near unbreakable Catch-22, nonprofits are augmenting seemingly futile attempts to retain regular donors with online auctions designed to cash-in on less charitable-minded audiences.
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About the Author: Kurt Martin is a Founder and Group Publisher of Progressive Media Group (PMG) and the Publisher of Nonprofit Technology News. During his 4 years as Publisher of The NonProfit Times, he grew the imprint from a single newspaper to a community of websites, online job boards, email newsletters and digital editions of the print editions. Prior to taking the role of Publisher he was the East Coast Sales Manager for Broad Daylight, Inc. a knowledgebase company. He also held management roles in advertising and ciruclation sales at American Banker/Bond Buyer (Thomson), Faulkner & Grey (Thomson) and SourceMedia (Investcorp.) Kurt graduated from Montclair State University with a B.A. in Political Science and Public Administration. |
Fund accounting software is not the same thing as general accounting software, although many nonprofits often confuse the two. “A number of products presented as NFP solutions, are in fact NOT NFP,” warns Randy Johnston, executive vice president of K2 Enterprises, a provider of professional education to accountants. “They can’t do true fund accounting, and don’t have other key capabilities like proper project accounting.”
