| Blackbaud’s NetWits Summer Camp to Help Nonprofits Demystify Web Strategy |
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| Written by News | |||
| Thursday, 13 August 2009 13:26 | |||
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Blackbaud, Inc. (Nasdaq: BLKB) has announced the opening of registration for NetWits Summer Camp, a five-day series of web seminars covering what every nonprofit needs to know about its website, email marketing, online fundraising, social media, and related metrics. The “Camp” will be held August 24 to 28 from 1 to 2 p.m. ET. The event series is an extension of Blackbaud’s popular blog NetWits Think Tank, which focuses on technology, fundraising, social media and industry trends.
According to the latest donorCentrics analysis from Target Analytics, while online giving is proving to be a great source of new donor acquisition, online donors are not being cultivated to their true potential. And, while online giving still represents a relatively small portion of donors and revenue at most organizations, it is growing rapidly. “NetWits Summer Camp is designed to help nonprofits understand and use proven Internet strategy techniques and learn how to effectively manage and measure them for ongoing improvement,” said Steve MacLaughlin, Blackbaud’s director of Internet solutions, who will present the series. “Having the best technology is only relevant if you know how to leverage it in the larger strategic context.” NetWits Summer Camp will provide participants a broad knowledge of critical nonprofit technology concepts and how to best implement those technologies within their organizations. Sessions will include:
For complete session descriptions, or to register, visit www.blackbaud.com/SummerCampSignUp. About Blackbaud Blackbaud is the leading global provider of software and services designed specifically for nonprofit organizations, enabling them to improve operational efficiency, build strong relationships, and raise more money to support their missions. Approximately 22,000 organizations — including University of Arizona Foundation, American Red Cross, Cancer Research UK, The Taft School, Lincoln Center, InTouch Ministries, Tulsa Community Foundation, Ursinus College, Earthjustice, International Fund for Animal Welfare, and the WGBH Educational Foundation — use one or more Blackbaud products and services for fundraising, constituent relationship management, financial management, website management, direct marketing, education administration, ticketing, business intelligence, prospect research, consulting, and analytics. Since 1981, Blackbaud’s sole focus and expertise has been partnering with nonprofits and providing them the solutions they need to make a difference in their local communities and worldwide. Headquartered in the United States, Blackbaud also has operations in Canada, the United Kingdom, and Australia. For more information, visit www.blackbaud.com. | |||
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About the Author: Dianne Crampton is Group Development Consultant and Leadership Coach. For the past twenty years she has helped not-for-profit leaders and their teams learn how to work well together to consistently achieve goals with high levels of group and individual satisfaction. She is also the founder of the TIGERS group development model. The model addresses six collaborative core values necessary for creating an ethical, quality-focused and successful team culture. The values are trust, interdependence, genuineness, empathy, risk and success. The TIGERS model passed a rigorous validation study through Gonzaga University and was Crampton’s dissertation for her Master’s of Arts designation in Organizational Leadership. As president of TIGERS Success Series, Dianne has published in a business anthology endorsed by Stephen Covey and written for trade magazines. Merrill Lynch nominated her business for Inc. Magazine’s regional small business and entrepreneurial awards. Her work with Native Americans was recognized at a United Nations sponsored conference in 1994. Dianne is also the creator and distributor of the TIGERS Team Wheel game. This game helps Board Chairs and Executive Directors identify behaviors that build collaborative groups and behaviors that cause conflict, morale problems, production failures, and misunderstandings. For more information go to http://www.corevalues.com/Game.htm |