It seems that the entire Internet is all a-Twitter these days. Twitter has been described in a lot of ways. I’ve seen it compared to text messaging, to instant messaging, and to blogging. Each of these descriptions is somewhat accurate, although none truly explains the breadth of what Twitter is all about.
One of the most common philosophies touted by those in the Twitterati is that it should be used as a method to offer your knowledge and assistance to others. The inevitable outcome is that others are out there, willing to offer their knowhow and enthusiasm to your cause, too. It’s a give-and-take situation that is benefiting everyone from the nonprofit sector, right on through to Fortune 500 companies.
Nonprofits are generally happy to utilize any and all reputable channels to get their message out or to encourage donations and volunteers. One tool that can help on both fronts is GuideStar.org. If you haven't updated your information at this database, then it's time to do so.
