“We were very impressed with the way Blackbaud Enterprise CRM integrates our alumni engagement and fundraising outreach efforts into one complete system,” said Barbara Miles, UBC vice president of development and alumni engagement. “We also saw that Blackbaud offered a technology partnership that would help UBC achieve sustainable success over the long term.”

Established in 1908, UBC educates a student population of 50,000, has 250,000 alumni in 120 countries, and holds an international reputation for excellence in advanced research and learning. To accommodate the Development and Alumni Engagement portfolio’s shift to a new constituent-centric business model, the team is launching a project to transform its business processes and technologies.

“We are pleased to partner with University of British Columbia and to provide a system that will help streamline operations, enhance constituent engagement and development, and foster improved collaboration among campus partners,” said Charlie Cumbaa, president of Blackbaud’s enterprise customer business unit. With Blackbaud Enterprise CRM, the UBC team will be able to provide enhanced reporting and business intelligence and will quickly be able to analyze and track participation rates, marketing response, and overall programmatic ROI. The solution will also improve data integrity and sharing, empower end-users with campaign planning and reporting tools, and provide a holistic view of constituents, so the University can better serve their needs. Built on a .NET technology platform with standards-based technology, Blackbaud Enterprise CRM is easily customizable, so users can continue to build out additional functionality to serve their specific needs.

With more than 25 years of experience serving higher education institutions, Blackbaud has partnered with over 1,900 universities, colleges, and foundations worldwide by providing solutions that help secure funding, demonstrate accountability, and build strong relationships with alumnae/alumni, students, parents, and supporters. For more information about Blackbaud’s solutions for higher education organizations, visit www.blackbaud.com/highered.

About Blackbaud

Blackbaud is the leading global provider of software and services designed specifically for nonprofit organizations, enabling them to improve operational efficiency, build strong relationships, and raise more money to support their missions. Approximately 22,000 organizations — including University of Arizona Foundation, American Red Cross, Cancer Research UK, The Taft School, Lincoln Center, In Touch Ministries, Tulsa Community Foundation, Ursinus College, Earthjustice, International Fund for Animal Welfare, and the WGBH Educational Foundation — use one or more Blackbaud products and services for fundraising, constituent relationship management, financial management, website management, direct marketing, education administration, ticketing, business intelligence, prospect research, consulting, and analytics. Since 1981, Blackbaud’s sole focus and expertise has been partnering with nonprofits and providing them the solutions they need to make a difference in their local communities and worldwide. Headquartered in the United States, Blackbaud also has operations in Australia, Canada, the Netherlands, and the United Kingdom. For more information, visit www.blackbaud.com.