Rapid transformations in non-profit approaches to Constituent Relationship Management (CRM) and fundraising have created an unparalleled market hunger for innovative technology solutions. roundCorner's leading edge product, roundCause, built 100% on the salesforce.com platform, is specifically engineered for the complex and increasingly digital, social and mobile connections between non-profits and the foundations, corporate partners, individual donors and beneficiaries that support their missions.

'It's a perfect marriage," says one CIO of a global non-profit. "Salesforce is the most innovative company in the world, and the founders of roundCorner, Dan Lammot, Dan Kanka and Nick Ward, know how to leverage its strengths without compromising our need for flexibility. They have deep experience with the salesforce platform and a history of success with large-scale enterprise implementations. They have assembled a management team with decades of non-profit domain expertise that played key roles in founding and growing the sector's most successful technology companies. I'm thrilled this investment will enable roundCorner to continue to evolve roundCause and gain more scale to service our market."

"For the last couple decades, the core business model for most non-profits remained essentially unchanged," Nick Ward, roundCorner's Chairman, notes. "And most were really good at one marketing channel for fundraising at the expense of others, with a heavy dependence on costly and sophisticated direct mail campaigns. Advances in technology have changed all that and new models of donor engagement are being invented as we speak. This will put a premium on agility, and everyone is going to have to be good at everything. Our product, roundCause, is unique in that it has been engineered to integrate and support every constituent touch point from the ground up."

roundCause has been implemented at major universities and large-scale non-profits and is being adopted by many of the leading public media stations across the US. roundCorner, Inc. has offices in Berkeley, CA, Cambridge MA, New York, NY and Philadelphia, PA.