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Check-in for Good

check-in for goodAnyone who uses social media is used to status updates from their friends indicating they’ve “checked-in” at their favorite spot. For those unfamiliar with “checking-in”, it is simply using your smartphone to digitally record, via GPS technology, your arrival at a location. The locations information is then posted to your various social media networks as a status update. 

According to Check-in for Good, a survey in 2010 showed that 41% of Americans reported buying an item because it was associated with a cause. Now you can make it simple for your non-profit to harness your supporter’s love of coffee (or some other local business) to raise money for your organization. 

Check-in for Good offers a way to turn the “check-in” into money for your cause. Check-in for Good’s offers an online fundraising platform that uses location-based mobile technology to turn a business, venue or event into a donation hotspot. 

How Check-in for Good works is by encouraging non-profits to work with local businesses in their community to have a micro-donation made every time one of the non-profit’s supporters visits the business. It is up to the non-profit and the business to determine the size of the micro-donation. 

Not only is this model beneficial for the non-profit it also raises community awareness of the business and serves as a form of advertising for the business. 

There are two to use check in for good. First, a non-profit can signs up at Check-in for Good, then the non-profit asks the businesses to make a micro-donation whenever someone from the non-profit physically visits the business. 

In order to track the participants each member of the group downloads a free smartphone add that uses GPS technology to automatically record (check-in) a visit to the participating businesses. 

Alternatively, non-profits can use Check-in for Good as a traditional fundraising platform. The non-profit creates a profile at Check-in for Good and then uses their social media network to spread the word about their fundraising campaign. People use the Check-in for Good platform to donate to the organization. 

The non-profits fundraising goals can be tracked and reported with photos and videos and posted to the organization’s cause page. 

Check-in for Good is built on the idea of using social media to spread the word about campaigns, to that end it seamlessly integrates your campaign into all forms of social media. 

With one click, you can promote your cause on Facebook, Twitter, Google Plus and LinkedIn. The Check-in for Good mobile app also promotes ongoing campaigns.  If you don’t have social media tools in place, you can share your campaign with anyone just by sending an email

Check-in for Good works with smartphones, tablets and desktops.  

To begin all you need to do is create a free cause page at the Check-in for Good website. After creating a cause page you can insert your logo and customize the look of the page with colors that match your brand. Next you use photos and videos to tell your story. After that you share it across your social media network. 

There are fees involved. It is a 3.8% credit card fees and $0.15 per check-in, but the feeds are only taken out when a contribution is made. 

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