The Buzz (1636)
Changing Email Marketing
Email fundraising is changing, reports the Nonprofit Times. In order to see value from email marketing nonprofits need to change how they approach their donors via email.
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Making a Platform Switch
According to Forbes, nonprofits that are looking to switch to a new platform are often hampered by how long it takes to make the decision to switch. To that end nonprofits should look to startups. There are several ways to evaluate a startup to ensure that they are a good choice.
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Google Opens Office Space
Several Bay area nonprofits will soon be able to call Google HQ home, reports the San Francisco Business Times. Starting next week, 13,000 square feet on the first floor in the eight-story building will be made available as office space for nonprofits from eight Bay Area counties.
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Virginia's Online Fundraising Event Has Big Goals
Virginia Peninsula's 24 hour online fundraising event hopes to raise even more money this year, reports the Daily Press. Give Local 757 hopes to raise $1 million dollars for over 200 charities this year.
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NeonCRM Announces Performance
According to PR Web, NeonCRM announced its fundraising performance for the 2017. As of first quarter 2017, online donations now made up 14% of all donations. In 2016 first quarter online donations made up 9% of all giving.
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MobileCause Enhances Crowdfunding Options
According to Yahoo Finance, MobileCause has released a enhancements to its crowdfunding platform. The new features will make it easier for nonprofits to mobilize their volunteers to raise funds for the nonprofit.
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Google Fiber Wants to Bring Internet to Everyone
According to the Atlanta Daily World, estimates show that 60 million people don’t have access to the internet. To that end, Google Fiber is working with the Digital Inclusion Fellowship to bring the digital literacy and the internet to those who don’t have it.
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Digital Advertising Leads Nonprofit Spending
M + R Benchmarks Study found that nonprofits increased the amount they spent on digital marketing by 69%, reports the Nonprofit Times. The study also found that nearly half of all digital advertising money was spent on new donor acquisition.
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New Nonprofit Wants to Use Robots to Help Environment
Robots in Service of the Environment (RISE), is a new nonprofit that wants to solve environmental problems with robots, reports Xconomy. RISE is the brainchild of iRobot founder Colin Angle.
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New Tools for Fundraisers
According to CrowdFunder Insider, MobileCause is launching a set of digital marketing tools. The tools are designed to help nonprofits meet their fundraising goals.
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