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The Buzz

The Buzz (1616)

New Technology Increases Giving

According to the Philanthropy Journal, organizations are finding success with  "responsive technology," which pings online followers with self-selected topic opportunities, to convert  philanthropic impulses into cash donations.

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Widow of Apple Founder Ready to Resume Charitable Work

According to the New York Times, after a year of mourning, Laurene Jobs, the widow of Steve Jobs, is re-entering the philanthropic arena.

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Activist Group Turns to Online Fundraising

The Other 98%, an activist group, has launched an online crowdfunding campaign, reports the Non-profit Quarterly. The group hopes to raise enough money to purchase the Tribune Property Group.

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Increase Your Social Media Effectiveness

According to the Philanthropy Journal, creating a survey to find out where your constituents spend their time online and what social media tools they use could help you improve the effectiveness of your social media communications.

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Time to Rethink Emails

How people check their email, relying more on their smartphone vs. their computer, means that non-profits need to rethink how their emails, reports the Chronicle of Philanthropy.

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Turning Customers into Donors

According to Chicago Business, smaller nonprofit arts groups are turning to technology to increase their fundraising efforts. By using technology that not only makes it easier to buy tickets or donate online, but also gathers valuable information about potential donors and subscribers allows the nonprofits to stay in contact with the customer. This gives gives them more opportunity to turn them into donors.

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Students Present Technology Information for Non-profits

Students from Northern Illinois University hosted a conference for local nonprofits, reports NIU Today. The CLCE 350 Community Organizations in a Digital World conference included information on how to create better websites, using technology for fundraising, search engine optimization, and how to maximize mobile devices.

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Charitybuzz Auction Features Apple Exec.

According to the Guardian, an auction on Charitybuzz offers the winning bidder a chance to have coffee with Tim Cook, the Chief Executive of Apple. Currently, the high bid is $605,000. All the the money from the auction is being donated to the Robert Kennedy Centre for Justice and Human Rights.

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Crowd-Funding Site Receives Grant

According to Venture Beat, online crowd funding site Benevolent has received a grant from the Knight Foundation and Marjorie S. Fisher Fund. The grant will be used to grow the site, which allows donors to make small donations to help low-income individuals overcome a one-time economic hurdle.

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Google Tests New Donation App

Google is testing its new app, One Today, reports the Chronicle of Philanthropy. The app highlights a new nonprofit everyday and lets donors contribute $1 to that cause.Donors can also share their favorite causes via social media and match any of their networks contributions to that cause. Read more...

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